Tuesday, September 7, 2010

MTV Networks and Sprint are joining forces to bring TV programming to mobile phones

MTV and Sprint are planning to deliver music, comedy and television segments to Spring PCS subscribers starting in October. The programming that will be available on the phones will consist of different MTV channels, including Comedy Central, VH1 and Nickelodeon, MTV said. They also said that they want to air content exclusively for the Sprint PCS mobile customers.The programming will be available through Sprint PCS Vision Multimedia Services, a wireless service that enables customers to view video on their phones. The cell phone industry is confident that these type of phones will be in high demand and I have to agree. TV will be basically unnecessary if everyone has these phones, but you also have to think about how much it's going to cost to buy the phone and to pay the monthly bill, but for some people it may be worth it.Earlier this week, MTV, a division of Viacom, said it planned to distribute music videos to mobile phones in a licensing deal with Warner Music Group. The company is also working with VeriSign to study trends in mobile entertainment.Sprint is working with Walt Disney to develop phone programming from the ESPN sports network as well as Disney entertainment for children.



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Adreanne' Humphrey

2 comments:

Juan Estrada said...

wow this is crazy technology however i do not think people would repalce a 50" tv with a small phone screen. i think this type of technologies are probably going to be well used by i-pads and such where the screen is actually bigger and you do not have to kill yourself trying to watch something in such small screens.

Aftan Merrida said...

I agree. Watching major content on a phone is good for sitting in a airport or some small setting but overall I would rather watch content on my tv or my computer. Great article.!